Monday 14 October 2013

Storyboard Animatic and evaluation




During editing our annamatic we realised that we needed to make it more creative by varying up the shots lengths, to having some short cut pace shots and some longer shots. We also chose to do a variety of transitions, including a pan across to different scenes and a time lapse.

Filming the annamatic allowed us to cut to the beat of the song and to be more realistic on the timings. It also allowed us to see how long the hsots really needed to be and it put this into perspective, making it clearer than the storyboard.

The key moments in the animatic which represent our concept are the shots of the furniture turning into cardboard. This is shown by the uses of colouring in the image in a brown pen. These shots convey the idea that the perfect world from the outside is not perfect in the inside.

The strengthes of the animatic is that it shows where the lack of varity in the shots are, so it highlights this. However, when chosing where the beat is, this may not fit with the next shot, which is compliacting.

We kept all off our shots, however we added in some of the same shots more thasn ones. For example, in the begining of the video, we decided to introduce the band performace and the lead singer. This was to introduce the band and the selling point earlier, rather than just using them in the instramental. This was important because the music video is to sell the band itself, so it is important that they appear in the video and are recognised.

We have learnt that in order to film to get the perspective of the dolls house, we will have to film, but angle to camera to miss one of the walls.


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